Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Jeseo / Allen
Bringing the Soul Back to Marketing
Bringing the Soul Back to Marketing
Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11–14, 2023
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Jeseo / Allen
Welcome to The New Normal: Life After The Chaos
Welcome to The New Normal: Life After The Chaos
Proceedings of the 2023 AMS Annual Conference, New Orleans, LA, USA, May 17–19, 2023
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Pantoja / Wu
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference
Allen / Jochims / Wu
Celebrating the Past and Future of Marketing and Discovery with Social Impact
Celebrating the Past and Future of Marketing and Discovery with Social Impact
2021 AMS Virtual Annual Conference and World Marketing Congress
Jeseo / Allen
Bringing the Soul Back to Marketing
Bringing the Soul Back to Marketing
Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
Jeseo / Allen
Welcome to The New Normal: Life After The Chaos
Welcome to The New Normal: Life After The Chaos
Proceedings of the 2023 AMS Annual Conference, New Orleans, LA, USA, May 17-19, 2023
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Allen / Jochims / Wu
Celebrating the Past and Future of Marketing and Discovery with Social Impact
Celebrating the Past and Future of Marketing and Discovery with Social Impact
2021 AMS Virtual Annual Conference and World Marketing Congress
Pantoja / Wu
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference
Wu / Pantoja / Krey
Marketing Opportunities and Challenges in a Changing Global Marketplace
Marketing Opportunities and Challenges in a Changing Global Marketplace
Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
Pantoja / Wu / Krey
Enlightened Marketing in Challenging Times
Enlightened Marketing in Challenging Times
Proceedings of the 2019 AMS World Marketing Congress (WMC)
Bellur
The 1980's: A Decade of Marketing Challenges
The 1980's: A Decade of Marketing Challenges
Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference