Gesundheitskommunikation

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Abstract Communication about health issues in everyday life, the media and the professional contexts of prevention and healthcare is of great importance. This textbook provides a vivid insight into the central content of and research areas within the field of health communication. Hence, it forms an ideal basis for lectures and seminars that deal with this and related topic areas. The book presents and explains the subject’s central terminology, theories, methods and empirical findings. Numerous examples of their application, digressions from them and references to secondary literature aim to consolidate the reader’s understanding of its content and encourage them to examine the topic in more depth.
Thereby, this textbook is suitable for students of communication science, public healthcare, nursing science and medicine, as well as specialists and executive staff in those domains.
The authors are recognised experts in research and teaching within the field of health communication.