User-Driven Cross-Border E-Commerce Platform Competition and Policy Analysis
Springer Nature Singapore
ISBN 9789819738359
Standardpreis
Bibliografische Daten
eBook. PDF. Weiches DRM (Wasserzeichen)
2024
XI, 237 p. 91 illus., 73 illus. in color..
In englischer Sprache
Umfang: 237 S.
Verlag: Springer Nature Singapore
ISBN: 9789819738359
Weiterführende bibliografische Daten
Das Werk ist Teil der Reihe: Advanced Studies in E-Commerce
Produktbeschreibung
This book constructs a four-dimensional driving model for customer perception of cross-border e-commerce retail imports from a consumer perspective, and constructs a secondary indicator of the four-dimensional driving model for customer perception of cross-border e-commerce retail imports based on product and service theme attributes. It studies the competitive advantages of importing cross-border e-commerce from the perspectives of platform enterprises and users. At the same time, by constructing a research model for evaluating cross-border e-commerce policies, the book analyzes the internal logic and evolution laws of China's cross-border e-commerce policy texts, evaluates the effectiveness of the implementation of policies in the comprehensive experimental zone for cross-border e-commerce, and studies the impact mechanism of environmental factors on policy implementation. This will help readers further understand the implementation of cross-border e-commerce policies and compare thedifferences in policy implementation among different comprehensive experimental zones. Improving the accuracy of policy formulation and optimizing and improving the cross-border e-commerce policy system have important theoretical significance and practical value in promoting China's foreign economic development.
The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.
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