Reid / Crawford

Entrepreneurial Vision

A Guide for Charting and Implementing the Visioning Process

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117,69 €

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auch verfügbar als eBook (PDF) für 85,59 €

Fachbuch

Buch. Hardcover

2022

xviii, 411 S. 18 s/w-Abbildungen, 192 Farbabbildungen, Bibliographien.

In englischer Sprache

Springer. ISBN 978-3-030-77802-6

Format (B x L): 15,5 x 23,5 cm

Gewicht: 805 g

Das Werk ist Teil der Reihe: Classroom Companion: Business

Produktbeschreibung

While many texts on entrepreneurship and biographies of great entrepreneurs and leaders talk about vision and its importance, few delve into what vision is, how it comes to be, and, how it can be more successfully developed. This book, built on evidence-based research, delves into the entire entrepreneurial visioning process. Starting with understanding the elements which characterize strong and sustainable vision, the authors detail proposed steps, supported by examples and worksheets, that students and entrepreneurs can take to build and implement their vision and, in turn, help put them on the path to build great businesses.