Impacts of Customer Relationship Management on Development of Corporations
Springer Gabler
ISBN 978-3-658-35835-8
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Bibliografische Daten
eBook. PDF
2021
XV, 145 p. 36 illus..
In englischer Sprache
Umfang: 145 S.
Verlag: Springer Gabler
ISBN: 978-3-658-35835-8
Weiterführende bibliografische Daten
Das Werk ist Teil der Reihe: Gabler Theses
Produktbeschreibung
The overall goal of this book is the identification of design features and prerequisites for a CRM-system, which contribute to an increase in sales and the overall development of corporations in the packaging industry. Particular attention is paid to the identification of requirements of a CRM-system that contribute to an increase in the acceptance of the users.
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