International Management in Service Firms
Environments, Strategies and Operations
Springer
ISBN 978-3-031-50344-3
Standardpreis
Bibliografische Daten
Fachbuch
Buch. Hardcover
2024
21 s/w-Abbildungen, 142 Farbabbildungen.
In englischer Sprache
Umfang: xviii, 708 S.
Format (B x L): 15,5 x 23,5 cm
Verlag: Springer
ISBN: 978-3-031-50344-3
Produktbeschreibung
Beginning with an overview of the international environment in which service firms operate, it subsequently describes multinational service firms and their internationalization processes, strategies and organization. Unlike most texts on international services, the book goes beyond internationalization to address the ongoing management of service firms. It not only addresses functions such as global service marketing, financial management and human resource management, but also discusses aspects such as global account management, global service delivery and international project management, as well as the topical issue of managing distributed virtual teams. A dedicated chapter focuses on offshore shared services and business process outsourcing. These chapters are complemented by a discussion on international corporate governance and corporate social responsibility.
The book is intended for students preparing for international careers in the service sector. Each chapter includes case studies, illustrations, highlighted definitions, a chapter summary and exercises.
Autorinnen und Autoren
Kundeninformationen
Features numerous case studies, exercises and illustrations which facilitate learning Includes a special chapter helping reader to work effectively in distributed virtual teams Focuses on service firms’ internationalization and international management
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