Schallmo / Tidd

Digitalization

Approaches, Case Studies, and Tools for Strategy, Transformation and Implementation

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Standardpreis

64,19 €

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Fachbuch

Buch. Softcover

2022

xiii, 426 S. 145 s/w-Abbildungen, Bibliographien.

In englischer Sprache

Springer. ISBN 978-3-030-69382-4

Format (B x L): 15,5 x 23,5 cm

Gewicht: 670 g

Das Werk ist Teil der Reihe: Management for Professionals

Produktbeschreibung

What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their business models. This book provides valuable insights with concise and established guidelines for the successful digital transformation of business models. Professionals in management, strategic planning, business development, as well as researchers and students from the fields of innovation/technology management, strategic management, and entrepreneurship would particularly benefit from this book.