International Series in Quantitative Marketing

Leeflang / Wieringa / Bijmolt / Pauwels

Advanced Methods for Modeling Markets

Advanced Methods for Modeling Markets

Advanced Methods for Modeling Markets

2017eBook (PDF mit Wasserzeichen)Springer International PublishingISBN 978-3-319-53469-5

Leeflang / Wieringa / Bijmolt

Modeling Markets

Modeling Markets

Modeling Markets

Analyzing Marketing Phenomena and Improving Marketing Decision Making

Analyzing Marketing Phenomena and Improving Marketing Decision Making

2014eBook (PDF mit Wasserzeichen)Springer USISBN 978-1-4939-2086-0