Erschienen: 16.12.2013 Abbildung von Hackenberg / Leminsky | Key Message. Delivered | 1. Auflage | 2013 | beck-shop.de
eBook

Hackenberg / Leminsky / Schulz-Wolfgramm

Key Message. Delivered

Business Presentations with Structure

eBook. ePub

eBook

1. Auflage 2011. 2013

232 S.

In englischer Sprache

Haufe Lexware GmbH. ISBN 978-3-648-05301-0

Das Werk ist Teil der Reihe: Haufe Fachbuch

Produktbeschreibung

The ability to communicate in a structured and understandable way is essential for supporting decision-making in a company. Presentations are the standard communication tool for this. But one party always has to do the work: either the presenter or the addressee. We explain, writing as fellow practitioners, how to structure complex problems for communication in a logical way and formulate messages that are self-explanatory. Professional communication is based on three elements: suitable content, clear structure and precise graphic design. In this book we outline an eight-step process that focuses on structure as the fundamental link between content and design. Using a fictional case study that highlights our method, we show how to structure topics so that you can get to grips with even the most complex problems.

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